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Ebook Creative Newspaper Design by F. W. Hodgson MOBI, DJV

9780240514420
English

0240514424
Creating Newspaper Design, the leading work in its field, looks at the latest techniques in electronic page make-up in this expanded new edition. The authors examine the principles and practices governing design in today's hi-tech newspaper environment, paying special attention to: the creative use of typography to achieve balance and readability; the place of graphics and pictures in good page design; the utilization of computer inputs by the designer; the influence of new developments in colour origination and processing; The special requirements of news and features presentations; the role of editorial targeting and contents planning and the use of design in market identity. Creating Newspaper Design, the leading work in its field, looks at the latest techniques in electronic page make-up in this expanded new edition. The authors examine the principles and practices governing design in today's hi-tech newspaper environment, paying special attention to: the creative use of typography to achieve balance and readability; the place of graphics and pictures in good page design; the utilization of computer inputs by the designer; the influence of new developments in colour origination and processing; The special requirements of news and features presentations; the role of editorial targeting and contents planning and the use of design in market identity. Reviews: '...go out and buy this.' Press Gazette leading work in its field includes new photos and colour photos looks at the latest techniques in electronic page design, This new edition covers the techniques in eletronic page make-up. It examines the principles and practices governing design in the high-tech newspaper environment including: the creative use of typography to achieve balance and readability; the place of graphics and pictures in good page design; the use of computer inputs by the designer; the influence of new developments in colour origination and processing; special requirements of news and features presentations; the role of editorial targeting and contents planning; and the use of design in market identity.

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